Definition

A measure of how much profit you earn on an investment relative to its cost, helping you decide if it’s worthwhile.

What to consider

  • Check that its investment strategy matches your risk tolerance.
  • Review its fees to ensure they’re reasonable.
  • Monitor your account occasionally even if it’s automated.

Real world scenarios

  • Marco tracks how much profit each rental property yields compared to the cost of purchasing and renovating it, calculating the ROI of his real estate endeavors.
  • Tina invests in a friend’s startup, measuring ROI after the company launches a successful product line that boosts her returns beyond initial projections.
  • Regularly reviewing her portfolio’s ROI helps Candice decide which assets to hold, sell, or reinforce for optimal performance.

Related terms

Investments & Retirement