Competitor Research (Entrepreneurial Finances) - Definition, Examples, Advice | Bolder Money

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Definition

The process of analyzing your competitors’ strengths, weaknesses, and strategies to improve your own business approach.

What to consider

Regularly analyze competitors to stay ahead in the market.
Identify both their strengths and weaknesses.
Use the insights to refine your own strategies.

Real world scenarios

Before launching his product, Mark conducted competitor research to understand the market landscape and refine his pricing strategy.

Related terms

Entrepreneurial Finances

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