Definition

Using the money earned from sales to help the business grow even more. Putting profits back into the company can boost new projects or upgrades.

What to consider

  • Assess the potential ROI before investing.
  • Ensure investments align with long-term goals.
  • Monitor the impact of investments over time.

Real world scenarios

  • An entrepreneur invests in a new software tool to streamline operations.
  • A small business purchases updated machinery to improve production quality.
  • A startup allocates funds for research and development to innovate its product line.

Related terms

Entrepreneurial Finances